مختصری از من

strategic leader with a progressive career of 14+ years providing the vision and direction needed to achieve accelerated and sustained growth whist decreasing cost, Strong exposure of different market segments of Iran and some of Middle East region. Strong knowledge of ATL,TTL and BTL (TV & Radio commercials,out-door advertising, publishing, sampling events, exhibitions.Web and social networks, TV and radio shows and series, cinema, newspapers and magazines, books and...) models and methods.

سوابق تحصیلی

  • 1394 تا 1395
    دکتری DBA
    گرایش بازاریابی /دانشگاه تهران
  • 1389 تا 1390
    کارشناسی ارشد MBA
    گرایش بازاریابی /دانشگاه تهران / معدل 18

پیشینه شغلی

  • خرداد ۱۳۹۵ تا اسفند ۱۳۹۴
    تهران اینترنت (780*)
    بازاریابی و فروش/ معاونت مارکتینگ
  • مهر ۱۳۹۳ تا خرداد ۱۳۹۵
    GSM Group
    مدیریت ارشد/ رهبر کسب و کار/ مدیر ارشد محصول و خدمات

    توضیحات: GSM group is the leading Iranian information and marketing full marketing agency in Mobile and Automobile industry.

    My role includes:
    - Project Management Director (PMO Director)
    - New Products Development
    - Member of strategic committee
    - Budgeting officer
    - Managing HiTV (The first in-house Mobile professional TV)
    - Managing GSM Radio (The Mobile professional Radio)

  • مرداد ۱۳۹۳ تا فروردین ۱۳۹۴
    صنایع پمپ سعدی
    بازاریابی و فروش/ مدیر تبلیغات

    توضیحات: Saady pump industries is active in Industrial and agricultural pump manufacturing.

    My role included:
    - Designing annual Advertising plan
    - Web & Multimedia designing
    - Coordinating Outdoor adverting projects in Tehran and other province such as bill board, Bus and...
    - Graphic designing
    - SEO
    - Coordinating advertising projects such as participating in exhibitions, broadcasting and...
    - Importing Pumps, Generators. Elector-Motors and spare parts from Germany, Italy, China and UEA
    - Exporting Pumps and Generators to Iraq and Afghanistan
    - Managing of IT (Hardware, Software and Network)

  • تیر ۱۳۹۳ تا هم اکنون
    بازارسازان
    بازاریابی و فروش/ عضو هیئت علمی و مدرس

    توضیحات: I'm teaching International marketing. Digital Marketing and Advertisement management to MBA students.

  • بهمن ۱۳۹۰ تا مهر ۱۳۹۳
    گروه صنعتی گلرنگ / گلرنگ رسانه
    بازاریابی و فروش/ مدیر مارکتینگ

    توضیحات: Golrang Industrial Group also known as GIG is the largest Iranian FMCG holding company. Its products include cleaning agents, personal care, foods, beverages, motion pictures, prescription drugs and cellulosic products.
    I was working in one of Golrang Industrial Group companies (Golrang Media Institute- Largest Iranian Home Entertainment Company).
    My role includes:
    - Managing Marketing, Advertisement, International commercial, marketing research, Cyber and CRM teams
    - Increasing brand ranking of Golrang Resaneh to the 87th Iranian brands
    - Project manager (Executive producer) of "Shookhi Kardam" series
    - Designing and executing annual and seasonal marketing plans with about 4'000'000$ annual budget. (more than 300 billboards in national wide, TV commercials, publication, internet, social networks, sponsorship and ... )
    - Advising distribution department
    - Key account managing (working with producers, directors, Factory & ...)
    - Designing and executing marketing campaigns
    - Writing Business plans
    - Analyzing and Tracking sales summary
    - Decision making for buying movies
    - Managing online campaigns and Online BTL advertising
    - Participating in international Events, Festivals, exhibitions and seminars such as Cannes, Mipcom, Berlin, etc
    - Designing and managing lottery of "shookhi kardam" and 'Vilaye man' series

    I was Senior Marketing Officer in Golrang Industrial Group (holding company) since July 2012.
    - Define marketing strategy for all SBU.
    - Marketing Budget controlling for all SBU with about 55'000'000$ annual budget.
    - Calculating Return Of investment (ROI)
    - Managing large advertisement contracts with IRIB, Out-door advertisement, Football and...
    - Managing GPS tracking project for tracking sales staffs in our main distribution companies such as Golrang Pakhsh, Aryan Pakhsh Pishro and ...
    - Dedicated marketing manger for Ofogh Kourosh chain stores
    - Managing or participating in important campaigns such as:
    - Active natural shampoo
    - ATS LED
    - Nail SPA

  • آبان ۱۳۸۸ تا بهمن ۱۳۹۰
    مادیران
    بازاریابی و فروش/ سرپرست دیجیتال مارکتینگ

    توضیحات: Maadiran is the largest IT manufacturing company in the middle east (This company is manufacturer and distributor of Sharp, LG, Epson, Optoma and... companies in Iran)

    My job included:

    - Designing, Programing and developing new websites ( Such as LG friends, Maadiran, My X-vision, Club &...)
    - Designing Flash banners
    - Designing and Programing online games
    - Monitoring social networks and forums
    - Preparing presentation for new products
    - Industrial Photography

  • تیر ۱۳۸۶ تا آبان ۱۳۸۸
    لوح فشرده آرین پارس
    بازاریابی و فروش/ قائم مقام مدیرعامل و مدیر مارکتینگ

    توضیحات: I worked in 4 Joint Company:
    1. Aryan Pars Disk Co. (CD & DVD Manufacturer)
    2. Baspar Shaffaf Pooshesh Co. (The largest producer of PE films in the Middle East)
    3. Tasfie Gaz Khavar Mianeh Arvand Co.(GTLME)
    4. Dena Paper Co.

    My role included:
    - Conducting market surveys and analysis B2B
    - Developing and implementing annual marketing strategies (ATL & BTL)
    - Budgeting and forecast planning
    - Launching advertising campaigns
    - Executing and coordinating some advertising project (such as Graphic design, pavilion design & ...)
    - Web Designing, SEO and E-Marketing
    - Analyzing monthly, quarterly and annual sales reports
    - Participating in the national and world wide exhibitions and seminars
    - Provide training to sales staffs on sales techniques in Baspar Shaffaf Pooshesh Co.
    - Provide training to print staffs on new printing methods in Aryan Pars Disk Co.
    - importing raw materials (Poly carbonate, bonding, aluminum, sugar and etc) from Germany, Italy, China, Hong Kong, South-Korea and UAE
    - Exporting PE films, CD & DVD to Iraq, Germany, Sweden and UAE
    - Establishing Iran Optical Disk Manufactures Association
    - Managing of IT (Hard ware and network)

  • فروردین ۱۳۸۴ تا تیر ۱۳۸۶
    ایده پردازان نوین
    مدیریت ارشد/ رهبر کسب و کار/ مدیرعامل

    توضیحات: Ide Pardazan Novin was an Advertisement Agency. They worked for many famous Iranian companies such as Iran Khodro, Saipa, Abadan Petrochemical Co., Polika, LG, Samsung, Ministry of Industries and Mines & many other companies.

    My role included:
    - Designing advertising campaigns
    - Coordinating, scheduling and producing advertising projects
    - Co-coordinating Exhibitions (Such as International Mine Exhibition - EXMI2006 in Tehran & Karmen)
    - Budgeting
    - Web & multimedia designing and programing
    - Graphic designing (LOGO, Brochure, poster and etc)
    - Movie Directing
    - Executing projects (Printing, Pavilion building & ...)
    - Importing Promotional Gifts
    - Managing web Servers

  • شهریور ۱۳۸۱ تا مرداد ۱۳۸۳
    مرکز کامپیوتر آریا
    مدیریت ارشد/ رهبر کسب و کار/ مدیرعامل

    توضیحات: طراحی وب
    واردات قطعات کامپیوتر

سوابق آموزشی پژوهشی

  • 1395
    تدریس دیجیتال مارکتینگ در بازارسازان
  • 1395
    ندریس دیجیتال مارکتینگ در بازارسازان تدریس بازاریابی بین الملل در بازارسازان نگارش سر مقاله نشریه بازاریاب بازارسازز

افتخارات

  • 1395
    موثرتیرن کمپین سال 1395 با عنوان قطره قطره با بیش از 4 میلیون نفر عضو

نقاط قوت رفتاری

  • ارتباطات
  • استراتژی محوری (تفکر راهبردی)
  • توسعه دیگران (منتورینگ)
  • حل مسئله و تصمیم گیری
  • خلاقیت و نوآوری
  • رهبری
  • مدیریت فشار و استرس (انطباق پذیری)
  • مسئولیت پذیری و پاسخگویی

زبان

  • انگلیسی
    80% Complete
    عنوان مدرک:
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